Increase Customer Engagement with Branded Video Marketing for Dealerships

Today, engaging with customers is more complex than ever before. Conventional forms of advertising do not effectively grab the attention of today’s consumers, who always see many ads on different channels. Car dealerships especially have a challenging job of breaking through a competitive market and building deep, long-term relationships with new and repeat customers.

Video marketing is one of the most excellent means of making your customers interested and developing your business. Being a dealership, using branded video for your marketing will assist you in making your customers more personally connected. Branded videos are a unique method of exhibiting your services, offers, and abilities and maintaining a consistent brand image.

At Momentum Automotive Service, we believe intensely that branded video marketing is overwhelmingly critical and has the potential to revolutionize your customer engagement strategy. That is why we are partnered with PRESTIGE, the best video marketing platform for auto dealerships. Look at how PRESTIGE will drive your dealership’s marketing, particularly for FixedOps Marketing.

The Power of Branded Video Marketing

Video marketing has been the most effective method of reaching potential buyers. With YouTube, Facebook, and Instagram receiving billions of views daily, the demand for video content is rising. For auto dealerships, video marketing can advertise everything from new car shipments to service deals and customer feedback. Videos tell customers about your dealership and build an emotional connection that standard advertisements do not have.

This is why branded video marketing is crucial to car dealerships:

• Increased Levels of Engagement: Video is more engaging than images or text. Social media sites and search engines prefer videos, so your target audience will watch and share your videos.
• Deeper Customer Relationship: Video enables you to reveal your dealership’s personality, culture, and customer-centricity. This builds trust and forms a deeper emotional connection with your audience.
• Improved Conversion Rates: Videos can enhance the possibility of sales. Customers tend to purchase an item or hire a service after watching a video. This is particularly the case when the videos are created for them and are focused on their interest.
• Increase Organic SEO: Google and YouTube favor video content. Optimized videos on your website or social media can increase your organic SEO rankings so customers can locate your dealership online more readily.

How Does FixedOps Marketing Come Into Play?

Most auto dealerships care about the sale of vehicles, but FixedOps Marketing, or the marketing of the parts and service shops, counts as well. Fixed operations typically involve car repair, maintenance, and selling parts, all of which are essential to make a dealer constantly profitable.

Video marketing can be compelling in FixedOps by:

• Marketing Service Deals and Specials: Video lets you showcase special deals, seasonal service specials, or car care packages. It could be a tire rotation special or an oil change extraordinary; videos can well communicate these deals to your customers in a concise way.
• Educating Customers on Vehicle Care: Educate customers on the importance of vehicle care at regular intervals through instructional videos. This builds trust in the service staff at your dealership and encourages customers to return for future service.
• Improving the Customer Experience: You can use video to show virtual tours of your service department, offer customer testimonials, or introduce your service team. You build trust and credibility by giving customers a peek at what happens behind the scenes.

Having FixedOps Marketing as part of your video plan allows you to touch customers when they purchase vehicles and require service and maintenance. This ongoing contact keeps your store at the forefront of your mind.

Why Is PRESTIGE The Best Video Marketing Platform For Dealers?

To achieve the optimum from video marketing, car dealerships require a platform that will enable them to produce, publish, and manage video content seamlessly. PRESTIGE is the ideal video marketing platform for car dealerships since it gives them the resources to simplify video marketing. Here’s why PRESTIGE is the perfect solution for your dealership:

1. Unlimited Personalized, Dealership-Branded Offer Videos

With PRESTIGE, you can make as many customized videos as you need, whenever you need them. They have your dealership’s logo, colors, and messages. To promote a new vehicle model, give a service discount, or convey a customer testimonial, PRESTIGE assists you in developing customized videos that appeal to your audience.

2. Automatic Sharing on Various Platforms

One of the most significant issues with video marketing is ensuring your content reaches the correct audience. PRESTIGE makes it simple. Once you’ve created your video, the platform automatically posts it to your YouTube channel, website’s video pages, and Facebook and Instagram profiles. This sharing saves time and ensures your videos reach as many people as possible on all the major platforms.

3. Video Landing Pages on Your Service Website

Service departments struggle to get visitors to come and schedule appointments. With PRESTIGE, you can create video landing pages on your service site that market special services, maintenance plans, or repair services. These pages are designed to engage visitors and convert them into paying customers, encouraging them to schedule service appointments from the videos.

4. Advanced Organic SEO

Search engines admire video content, and PRESTIGE ensures your videos are SEO-friendly. Sharing videos on YouTube, your website, and social media channels increases prospective customers’ chances of being discovered. This will boost your organic search rank, drive more traffic to your dealership, and ultimately create leads.

5. We Do All The Work For You

The greatest thing about PRESTIGE is that we do all the work for you. We do everything, from creating videos to posting them. Our professionals ensure every video is attractive, engaging, and highly effective. This leaves you free to concentrate on operating your dealership while we handle your video marketing.

6. Produce On-Demand Personalized Videos

With PRESTIGE, you can create new videos whenever you require them. If you are selling a rapid sale or launching a new service, you can create videos as frequently as you wish, updating your content constantly.

In the fast-paced world of automotive dealerships, it is essential to keep abreast with advertising. Branded video marketing is a powerful method to engage with prospective clients and build lasting connections. If you are selling automobiles or enhancing your FixedOps Marketing, video offers a vibrant and engaging way to connect with your audience. With PRESTIGE, you have a complete video marketing solution that helps you create, distribute, and optimize branded videos that capture customers and grow your business.

At Momentum Automotive Service, we’re here to help you succeed. Let us care for your video marketing while you focus on rendering quality service to customers. Go with PRESTIGE now and get the feel of taking your customer engagement and service delivery to a whole new level.